Sales & Marketing
IMI Worldwide Properties has the experience and proven track record to create comprehensive marketing and sales plans custom-tailored for the unique characteristics of each luxury development. The IMI Plan incorporates innovative marketing, sales and administration programs and strategies developed by and/or unique to IMI.
- Sales strategy and programming
- Integration of marketing and sales plans
- Sales team structure and compensation planning
- Sales personnel recruitment and training
- Property owner referrals
- Third party broker programs
- Call center programming
- Proven incentives to increase velocity
- Brand strategy and development
- Creative and production
- Design of marketing strategy and detailed plan
- Media and lead generation planning
- Video production
- Public relations
- Interactive and website services
- Bespoke event planning and support
PORT FERDINAND, BARBADOS
Working closely with premier real estate owners and strategic alliances, IMI Worldwide Properties has helped to create some of the most recognized and successful resort real estate communities in North America and the Caribbean. IMI draws on its vast experience to create a comprehensive development strategy designed to accelerate absorption, maximize value and increase return on investment.
Development and Design
- Master planning
- Architectural design
- Product type, mix, pricing and phasing
- Project infrastructure design and development study
- Lifestyle amenity study
- Built product offering strategy
- Liaison with land planners, engineers, architects and designers
Resort and Hospitality
- Food and Beverage
- Creating the “experience” and “Return on Enjoyment”
FOUR SEASONS ANGUILLA
OPERATIONS & FINANCIAL
With 30 years of experience, encompassing over 107 luxury resort developments in 11 countries with over $9.1 billion in total sales, IMI Worldwide Properties realizes the importance of legal and administrative coordination. IMI assists with the creation, management and/or review of purchase and sale agreements, property owner documents, club and amenity covenants, conditions and restrictions. IMI also provides financial analysis, programming and investment partnerships.
- Project legal document review
- Rental Program Development
- State and HUD assistance and coordination with legal counsel
- Database management (Salesforce)
- Paperless contracting (DocUsign) and integration into the Sales function
- Sales Administrative and the Closing process
- International and Domestic Broker Operations
- Club Membership Documents
- Property Management Service
- Budgeting, cash flow and financial management
- Preferred lender financing programs
- Overall Project financing
ESPIRITU AT PALMILLA
Since 1990, IMI has represented 85 projects in 16 states and 11 countries, helping to create over 12,000 transactions for over $8 billion in closed sales. This deep experience in the sales, marketing and development functions of virtually every type of residential and resort real estate asset uniquely positions us as one of the world’s foremost authorities in the retail brokerage business.
- Worldwide Sales Team focused on listings, referrals and sales
- Specializing in both exclusive and open listings
- Access to the world-class IMI marketing team
- Expertise in marketing primary residential, resort, and condominium properties
- Brokerage of individual properties, property groupings or entire subdivisions and buildings
- Affiliations with top Brokers throughout the U.S. and internationally
- Resort / Land Sales
- Golf Community Bulk Sales
TAHOE BEACH CLUB
IMI can offer all of the extensive services it offers to Sales and Marketing clients to Projects on an à la carte basis in a consulting capacity. IMI can be retained to develop a Sales Plan, Marketing Plan or handle Operation / Financial Services for Projects throughout the world. Over the past 30 years, IMI has been working with Developers’ in-house on-site Sales Teams as well as Developers’ Marketing Agencies and in-house Marketing Departments. Let us help you plan for the future and help your project reach its potential.
For more information about how IMI Worldwide Properties can guide you, please fill out the form below and we will be happy to contact you about our consulting services.
IMI Worldwide Properties is an innovative and integrated real estate firm focused on new and emerging luxury real estate opportunities. For over 30 years, we have helped create some of the most iconic luxury real estate communities around the world.
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